Scabal
Creative direction for heritage brand
Founded by Otto Hertz in 1938, Scabal has provided the finest tailoring fabrics to tailors and garment makers internationally. Woven from the finest materials at its heritage mill in England, Scabal ambition to remain an international player closer to its roots has been translated by Coast’s creative direction.
London city as heritage background.
The autumn / winter 2017 campaign was entirely shot in the city of London, around the bank of England.
Heritage vision for a heritage brand.
A film production was set to highlight the vibe of the collection. Using the bank of England as a backdrop.
Tailored details
Scabal is a renowned producer of fabrics. Through this shoot, the details of materials and fabrics were highlighted.
